Five products were displayed representing the three directions in which Haulotte provides comprehensive solutions for Chinese customers. First, O8 and HA16 RTJ are outstanding representatives of localized production. Second, STAR6 C and STAR 10 represent the future direction of the application of MEWP in China. Third, the purely electric HA20 LE is the first of Haulotte’s Blue Strategy’s Pulseo family. This product is a classic of Haulotte facing the future.
During the exhibition, Haulotte announced the opening of a brand-new plant, a project named “Fei Long”. This facility will be the flagship of Haulotte’s ambition in China with its 4.0 designed factory on 80000 sqm of land. The 44000 sqm building will significantly enable Haulotte to widen the range of local production, which will soon include both telescopic and articulated booms. The start of the construction just began in October 2020, with an opening scheduled in first half 2022.
At the same time, Haulotte Shanghai has also reached a cooperation with IPAF China and plans to continue to vigorously promote the safe operation concept and training of MEWP in 2021, through comprehensive training services for all its customers.
During the exhibition, despite the light rain, visitors and many customers and friends from all over China kept coming. Haulotte’s participation also demonstrated its commitment to the Chinese market.
“We are very happy to be able to successfully participate in this bauma exhibition. The Chinese government’s epidemic prevention measures have enabled the Chinese economy to steadily recover. You can feel it from the audience’s enthusiasm for participation.” said Tim MO, Haulotte Shanghai’s marketing manager. “At the same time, Haulotte’s participation in the exhibition and the release of new investment plans also reflect Haulotte’s long-term commitment to the Chinese market. Even if faced with huge challenges, we are always willing to work together with customers and friends to achieve a win-win future.”
Let’s Dare Together!
Star 10 won 2020 Industry Star Product Award in China
On of Nov 23, 2020, the day before Bauma China, Haulotte’s Star 10 won the 2020 Industry Star Product Award at the 11th CMIIC2020 brand event.
The 11th CMIIC2020 Brand Event relies on the successful experience of previous sessions to improve and upgrade the event organization, content arrangement, link control, etc. Jointly organized with the construction machinery magazine, coverage, in-depth industry influence, and benefits of participating companies have been improved again.
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